Marketing de Guerrilla
When GUERRILLA MARKETING was first published in 1983, Jay Levinson was considered a pioneer with his unique take no prisoners approach to marketing, oriented to owners of small & medium-sized companies. Almost 20 years & 1,000,000 copies later, GUERRILLA MARKETING is now considered the Marketing Bible & the consulting book for entrepreneurs. Full of scores of solid guerrilla marketing weapons as well as invaluable business recommendations for today's marketers, this completely revised & expanded edition (Spanish version), identifies the following:The fastest-growing markets for the 21st century, with suggestions on how to reac…
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Produktdetails
Weitere Autoren: Steve, Savage
- ISBN: 978-1-60037-512-5
- EAN: 9781600375125
- Produktnummer: 4408056
- Verlag: Morgan James Publishing
- Sprache: Spanisch
- Erscheinungsjahr: 2009
- Seitenangabe: 432 S.
- Masse: H22.9 cm x B15.2 cm x D2.5 cm 660 g
- Abbildungen: Paperback
- Gewicht: 660
Über den Autor
Jay Conrad Levinson is the author of the best-selling marketing series in history, Guerrilla Marketing, plus 58 other business books. His books have sold more than 20 million copies worldwide and have been translated into 60 languages. Jay also conducts guerrilla marketing training programs, hosts the very popular Internet website, www.gmarketing.com, and formed The Guerrilla Marketing Association.
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