Leadership in the Life Sciences
Ten Lessons from the C-Suite of Pharmaceutical and Medical Technology Companies
The healthcare professionals who save and extend our lives are helpless without the medicines and technologies that have revolutionised medical care. But the industry that invents, makes and provides these indispensable tools is transforming under the pressure of ageing populations, globalisation and revolutions in biological and information technology. How this industry adapts and evolves is vitally important to every one of us.This book looks inside the heads and hearts of the people who lead the global pharmaceutical and medical technology industry. It describes how they make sense of their markets and the wider life sciences economy. It r…
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Produktdetails
- ISBN: 978-0-429-66649-0
- EAN: 9780429666490
- Produktnummer: 31308571
- Verlag: Taylor & Francis Ltd.
- Sprache: Englisch
- Erscheinungsjahr: 2019
- Seitenangabe: 120 S.
- Plattform: PDF
- Masse: 1'883 KB
- Auflage: 1. Auflage
Über den Autor
Brian D. Smith is an academic, author and advisor in the area of competitive strategy and has been described as the world's leading authority on the evolution of the life sciences sector. He has 20 years of research experience at Europe's leading business schools, has published over 300 books, papers and articles and provides strategy advice to many global companies in the pharmaceutical and medical technology sectors. He is an adjunct professor at SDA Bocconi, Milan and a visiting professor at the University of Hertfordshire, UK. This follows on from 20 years' experience in the pharma and medical device industry, first as a research chemist and then in an ascending series of marketing roles.
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