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Stephen Kosslyn

Better PowerPoint (R): Quick Fixes Based on How Your Audience Thinks

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Giving good presentations is not just common sense. Cognitive neuroscientist Stephen M. Kosslyn shows how to make presentations work better based on how our brains work. Where many books focus on how to create a first draft, Better PowerPoint gives you quick steps to improve one you already have. BL 8 key rules that are easy to remember and use BL Clear principles about how to design effective slides based on well-established scientific data BL Quick steps to sharpen and strengthen your presentation BL Easy-to-use checklists guide you through each aspect of your presentation BL Chapters are structured to help you prioritize the most effe… Mehr

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Produktdetails


  • ISBN: 978-0-19-537675-3
  • EAN: 9780195376753
  • Produktnummer: 22187022
  • Verlag: OXFORD UNIV PR
  • Sprache: Englisch
  • Erscheinungsjahr: 2010
  • Seitenangabe: 160 S.
  • Masse: H20.8 cm x B14.1 cm x D1.7 cm 193 g
  • Auflage: New
  • Gewicht: 193

Über den Autor


Stephen M. Kosslyn is Chair of the Department of Psychology and John Lindsley Professor of Psychology at Harvard University. A leading authority on the nature of visual mental imagery and visual communication, he has received numerous honors for his work in this field. His previous books include Clear and to the Point, Image and Mind, Wet Mind: The New Cognitive Neuroscience (with Koenig), and Psychology: The Brain, the Person, the World (with Rosenberg).

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