FT Guide to Gurus Strategy
Includes Clayton Christensen, Jim Collins, Kim & Mauborgne, Michael Porter and many more
Clayton Christensen, Jim Collins, Malcolm Gladwell, Michael Porter, Kim and Mauborgne, Richard Rumelt... These are just some of the gurus featured in this 20-minute speed-read on the biggest movers and shakers in strategic thinking. Quick, fun, self-contained... This is the perfect way to get a solid grounding into management literature without the backache. .The FT Guide to the Gurus: Strategy is structured into four areas, each of which contains ideas from four to six pathbreaking strategy gurus: Goals and Objectives Business Strategy Corporate Strategy InnovationLearn more about their big ideas and find out how they can change the way yo…
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Produktdetails
- ISBN: 978-1-292-00929-2
- EAN: 9781292009292
- Produktnummer: 28022112
- Verlag: Pearson HigherEducation
- Sprache: Englisch
- Erscheinungsjahr: 2013
- Seitenangabe: 37 S.
- Plattform: EPUB
- Masse: 510 KB
Über den Autor
Vaughan Evans is an independent strategy consultant (www.managingstrategicrisk.com) with a background in industry economics. He worked at management and technology consultants Arthur D. Little and at investment bank Bankers Trust. Vaughan graduated from Cambridge and has a Sloan Fellowship with distinction from London Business School. He is the author of four previous books, including the best-selling Financial Times Essential Guide to Writing A Business Plan.
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