Logistics and Supply Chain Management
Logistics management is increasingly being seen as a source of competitive strength. Its effective use provides potential for cost reduction and the opportunity for increasing market share. This second edition discusses the role of logistics in achieving corporate and financial goals. Updated and expanded with more checklists, more short cases and executive summaries, this is an invaluable guide for all logistics and distribution managers.
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Produktdetails
- ISBN: 978-0-273-63049-4
- EAN: 9780273630494
- Produktnummer: 1228547
- Verlag: Pearson Academic
- Sprache: Englisch
- Erscheinungsjahr: 1998
- Seitenangabe: 304 S.
- Masse: H24.0 cm x B16.1 cm x D2.7 cm 641 g
- Auflage: 2. A.
- Gewicht: 641
Über den Autor
Martin Christopher is Professor of Marketing and Logistics at Cranfield School of Management.
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