In Pursuit of Elegance
Why the Best Ideas Have Something Missing
What made the Sopranos finale one of the most-talked-about events in television history?Why is sudoku so addictive and the iPhone so darn irresistible?What do Jackson Pollock and Lance Armstrong have in common with theoretical physicists and Buddhist monks?Elegance.In this thought-provoking exploration of why certain events, products, and people capture our attention and imaginations, Matthew E. May examines the elusive element behind so many innovative breakthroughs in fields ranging from physics and marketing to design and popular culture. Combining unusual simplicity and surprising power, elegance is characterized by four key elements—sedu…
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Produktdetails
Weitere Autoren: Kawasaki, Guy
- ISBN: 978-0-385-52650-0
- EAN: 9780385526500
- Produktnummer: 6378170
- Verlag: Random House N.Y.
- Sprache: Englisch
- Erscheinungsjahr: 2010
- Seitenangabe: 224 S.
- Masse: H20.5 cm x B13.4 cm x D1.5 cm 172 g
- Gewicht: 172
Über den Autor
MATTHEW E. MAY is the author of the critically acclaimed The Elegant Solution, which won the Shingo Research Prize for Excellence. A popular speaker, he lectures to corporations, governments, and universities around the world, and is currently Senior Lecturer on Creativity and Innovation at Pepperdine University Graduate School of Business. He spent nearly a decade as a close adviser to Toyota, and his articles have appeared in national publications such as USA Today, Strategy+Business, and Quality Progress. He has appeared in The Wall Street Journal and on National Public Radio. A graduate of the Wharton School of Business, he lives in Southern California.
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