Business Research Methods
Covering the full range of core qualitative and quantitative methods, this resource equips students with all the skills needed to do business research, from formulating research questions, reviewing literature and designing a questionnaire to carrying out data analysis and presenting research results.
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Produktdetails
Weitere Autoren: Bell, Emma
- ISBN: 978-0-19-966864-9
- EAN: 9780199668649
- Produktnummer: 18043326
- Verlag: Oxford Academic
- Sprache: Englisch
- Erscheinungsjahr: 2015
- Seitenangabe: 816 S.
- Masse: H26.6 cm x B19.5 cm x D3.4 cm 1'500 g
- Gewicht: 1500
Über den Autor
Alan Bryman is an Emeritus Professor in the School of Management, University of LeicesterEmma Bell is Professor of Management and Organization Studies and Director of the Centre for Economics and Management at Keele University.
68 weitere Werke von Alan Bryman:
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