The End of Television?: Its Impact on the World (So Far)
That early stage of sharedness and scarcity gave way to the television of plenty, when satellite and cable and competition reigned, choice was suddenly expanded, and every room in the home had its own television set. And now television offers infinite choices where we can view what we like; when we like; where we like; on a variety of screens, telephones, and Web sites. Some researchers assert that television is not dead but has merely moved from a collectivist to an individualist phase. Throughout the drastic evolution of this media, thousands of studies have examined the short-term effects of television, such as the evaluation of persuasion…
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Produktdetails
Weitere Autoren: Scannell, Paddy
- ISBN: 978-1-4129-7852-1
- EAN: 9781412978521
- Produktnummer: 5501199
- Verlag: Sage Pubn
- Sprache: Englisch
- Erscheinungsjahr: 2009
- Seitenangabe: 235 S.
- Masse: H24.1 cm x B16.1 cm x D1.5 cm 344 g
- Reihenbandnummer: 625
- Gewicht: 344
Über den Autor
Paddy Scannell worked for many years at the University of Westminster (London) where he and his colleagues established, in 1975, the first undergraduate degree program in Media Studies in the UK. He is a founding editor of Media, Culture and Society which began publication in 1979 and is now issued six times yearly. He is the author of A Social History of British Broadcasting, 1922-1939 which he wrote with David Cardiff, editor of Broadcast Talk and author of Radio, Television and Modern Life. He is currently working on a trilogy. The first volume, Media and Communication, was published in June 2007. Professor Scannell is now working on the second volume, Television and the Meaning of 'Live.' The third volume, Love and Communication, is in preparation. His research interests include broadcasting history and historiography, the analysis of talk, the phenomenology of communication and culture and communication in Africa.
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