John Tierney

The Power of Bad

Buch

Why does a bad impression last longer than a good one? Why does losing money affect us more than gaining it? What makes phobias so hard to shake?The answer is the negativity bias - or in other words, the power of bad. As John Tierney and Roy F. Baumeister show, we are wired to react to bad over good. It makes sense in evolutionary terms, but in our modern world the lure of bad is, well, bad. It governs people's moods, drives marketing and dominates our news. It can explain everything from why wars start or couples divorce, to why we mess up job interviews or feud with neighbours. But there is good news. By using smart strategies from new scie… Mehr

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Produktdetails

Weitere Autoren: Baumeister, Roy F.

ISBN: 978-1-84614-760-9
EAN: 9781846147609
Produktnummer: 31295789
Verlag: Penguin Books
Sprache: Englisch
Erscheinungsjahr: 2019
Seitenangabe: 336 S.
Masse: H23.4 cm x B15.3 cm

Über den Autor

John Tierney is the author of Willpower and writes the 'Findings' science column for the New York Times. His writing has won awards from the American Association for the Advancement of Science and the American Institute of Physics.Roy F. Baumeister is the author of Willpower and a social psychologist who explores how we think about the self, and why we feel and act the way we do. He is especially known for his work on the subjects of willpower, self-control, and self-esteem, and how they relate to human morality and success.