Mark Davies
Making Waves
How to Ride the Chaos with Direct Response Integrated Marketing
Buch
This book will Make Waves! Davies and Catling challenge you to change how you promote your company in new and exciting ways--Sir Tom FarmerPerceptive insights into the world of marketing, brought to life in a straightforward practical easy read--Steve Barrass, Thomas CookThe world of marketing is a turbulent place, moving at an incredible pace as trends change, zeitgeists rise and fall and the next big thing becomes tomorrow's news. For most, marketing has become a game of catch-up and bandwagon jumping. Making Waves takes a different tact by instructing you on how to add to the turbulence, ride the chaos and set free the enormous power incum…
Mehr
Beschreibung
This book will Make Waves! Davies and Catling challenge you to change how you promote your company in new and exciting ways--Sir Tom FarmerPerceptive insights into the world of marketing, brought to life in a straightforward practical easy read--Steve Barrass, Thomas CookThe world of marketing is a turbulent place, moving at an incredible pace as trends change, zeitgeists rise and fall and the next big thing becomes tomorrow's news. For most, marketing has become a game of catch-up and bandwagon jumping. Making Waves takes a different tact by instructing you on how to add to the turbulence, ride the chaos and set free the enormous power incumbent in the masses by creating and sustaining your own movement; by Making Waves in the public consciousness.To help you to achieve this, we have outlined how to take advantage of the best of both digital marketing and direct marketing media--two of the most responsive disciplines in marketing ever--to mold a multi-faceted campaign which will persuade and excite, and imbue brands with rich emotional experiences and loyal relationships which put the customer at the heart of the communications, creating outstanding returns on marketing investment.This book will:* Open your eyes to the potential of Wave marketing* Take you from creating an idea to seeing it fully realised* Inform you on the right combination of media for any campaign
CHF 35.50
Preise inkl. MwSt. und Versandkosten (Portofrei ab CHF 40.00)
V105:
Folgt in ca. 15 Arbeitstagen
Produktdetails
Weitere Autoren: Catling, Tina
- ISBN: 978-0-85708-212-1
- EAN: 9780857082121
- Produktnummer: 17746741
- Verlag: John Wiley and Sons Ltd
- Sprache: Englisch
- Erscheinungsjahr: 2011
- Seitenangabe: 192 S.
- Masse: H24.9 cm x B24.7 cm x D1.2 cm 710 g
- Gewicht: 710
- Sonstiges: Professional & Vocational
70 weitere Werke von Mark Davies:
How to Ride the Chaos with Direct Response Integrated Marketing
Ebook (PDF Format)
CHF 183.00
How to Ride the Chaos with Direct Response Integrated Marketing
Ebook (EPUB Format)
CHF 56.75
How to Ride the Chaos with Direct Response Integrated Marketing
Ebook (EPUB Format)
CHF 32.25
How to Ride the Chaos with Direct Response Integrated Marketing
Ebook (PDF Format)
CHF 100.60
How to Ride the Chaos with Direct Response Integrated Marketing
Ebook (PDF Format)
CHF 100.60
How to Ride the Chaos with Direct Response Integrated Marketing
Ebook (EPUB Format)
CHF 41.25
How to Ride the Chaos with Direct Response Integrated Marketing
Ebook (PDF Format)
CHF 38.05
How to Ride the Chaos with Direct Response Integrated Marketing
Ebook (PDF Format)
CHF 56.75
How to Ride the Chaos with Direct Response Integrated Marketing
Ebook (PDF Format)
CHF 200.50
How to Ride the Chaos with Direct Response Integrated Marketing
Ebook (PDF Format)
CHF 34.15
How to Ride the Chaos with Direct Response Integrated Marketing
Ebook (EPUB Format)
CHF 5.80
How to Ride the Chaos with Direct Response Integrated Marketing
Ebook (EPUB Format)
CHF 47.05
How to Ride the Chaos with Direct Response Integrated Marketing
Ebook (PDF Format)
CHF 41.25
How to Ride the Chaos with Direct Response Integrated Marketing
Ebook (EPUB Format)
CHF 47.05
How to Ride the Chaos with Direct Response Integrated Marketing
Ebook (EPUB Format)
CHF 51.75
How to Ride the Chaos with Direct Response Integrated Marketing
Ebook (PDF Format)
CHF 47.05
How to Ride the Chaos with Direct Response Integrated Marketing
Ebook (PDF Format)
CHF 50.30
How to Ride the Chaos with Direct Response Integrated Marketing
Ebook (EPUB Format)
CHF 38.05
How to Ride the Chaos with Direct Response Integrated Marketing
Ebook (EPUB Format)
CHF 35.00
How to Ride the Chaos with Direct Response Integrated Marketing
Ebook (EPUB Format)
CHF 34.15
How to Ride the Chaos with Direct Response Integrated Marketing
Ebook (EPUB Format)
CHF 15.10
How to Ride the Chaos with Direct Response Integrated Marketing
Ebook (PDF Format)
CHF 220.50
How to Ride the Chaos with Direct Response Integrated Marketing
Ebook (PDF Format)
CHF 141.50
Bewertungen
0 von 0 Bewertungen
Anmelden
Keine Bewertungen gefunden. Seien Sie der Erste und teilen Sie Ihre Erkenntnisse mit anderen.