Design to Grow
How Coca-Cola Learned to Combine Scale and Agility (and How You Can, Too)
Tomorrow's business winners need two things: scale and agility. The answer to both is design. For over a century, The Coca-Cola Company has used design to scale its flagship brand to over 200 countries. And in recent years it has sustained that growth while becoming even more agile - something most established businesses struggle with. In Design to Grow, Coca-Cola's vice president of Innovation and Entrepreneurship David Butler gives an unprecedented behind-the-scenes look at Coca-Cola's design-led strategy for growth. He shows how any business can use the same approach to get to the next level.Clear and actionable, this book is a must-read f…
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Produktdetails
Weitere Autoren: Tischler, Linda
- ISBN: 978-0-241-19839-1
- EAN: 9780241198391
- Produktnummer: 17831653
- Verlag: Penguin Books Ltd
- Sprache: Englisch
- Erscheinungsjahr: 2015
- Seitenangabe: 195 S.
- Plattform: EPUB
- Masse: 1'111 KB
Über den Autor
David Butler and Linda Tischler
100 weitere Werke von David Butler:
Explain Pain Second Edition
How Coca-Cola Learned to Combine Scale and Agility (and How You Can, Too)
How Coca-Cola Learned to Combine Scale and Agility (and How You Can, Too)
Ebook (EPUB Format)
CHF 23.50
Design to Grow
How Coca-Cola Learned to Combine Scale and Agility (and How You Can, Too)
How Coca-Cola Learned to Combine Scale and Agility (and How You Can, Too)
Ebook (EPUB Format)
CHF 12.25
Enterprise Planning and Development
How Coca-Cola Learned to Combine Scale and Agility (and How You Can, Too)
How Coca-Cola Learned to Combine Scale and Agility (and How You Can, Too)
Ebook (EPUB Format)
CHF 59.35
Water Management Challenges in Global Change
How Coca-Cola Learned to Combine Scale and Agility (and How You Can, Too)
How Coca-Cola Learned to Combine Scale and Agility (and How You Can, Too)
Ebook (PDF Format)
CHF 350.85
Urban Drainage
How Coca-Cola Learned to Combine Scale and Agility (and How You Can, Too)
How Coca-Cola Learned to Combine Scale and Agility (and How You Can, Too)
Ebook (EPUB Format)
CHF 69.00
Urban Drainage
How Coca-Cola Learned to Combine Scale and Agility (and How You Can, Too)
How Coca-Cola Learned to Combine Scale and Agility (and How You Can, Too)
Ebook (PDF Format)
CHF 68.35
City of Dis
How Coca-Cola Learned to Combine Scale and Agility (and How You Can, Too)
How Coca-Cola Learned to Combine Scale and Agility (and How You Can, Too)
Ebook (EPUB Format)
CHF 5.80
The British General Election of 1997
How Coca-Cola Learned to Combine Scale and Agility (and How You Can, Too)
How Coca-Cola Learned to Combine Scale and Agility (and How You Can, Too)
Ebook (PDF Format)
CHF 59.00
Party Strategies in Britain
How Coca-Cola Learned to Combine Scale and Agility (and How You Can, Too)
How Coca-Cola Learned to Combine Scale and Agility (and How You Can, Too)
Ebook (PDF Format)
CHF 65.00
The British General Election of 1979
How Coca-Cola Learned to Combine Scale and Agility (and How You Can, Too)
How Coca-Cola Learned to Combine Scale and Agility (and How You Can, Too)
Ebook (PDF Format)
CHF 82.50
The British General Election of 1966
How Coca-Cola Learned to Combine Scale and Agility (and How You Can, Too)
How Coca-Cola Learned to Combine Scale and Agility (and How You Can, Too)
Ebook (PDF Format)
CHF 94.50
British Political Facts
How Coca-Cola Learned to Combine Scale and Agility (and How You Can, Too)
How Coca-Cola Learned to Combine Scale and Agility (and How You Can, Too)
Ebook (PDF Format)
CHF 94.50
The Changing Alpine Treeline
How Coca-Cola Learned to Combine Scale and Agility (and How You Can, Too)
How Coca-Cola Learned to Combine Scale and Agility (and How You Can, Too)
Ebook (EPUB Format)
CHF 212.85
Walking in Darkness Then the Light
How Coca-Cola Learned to Combine Scale and Agility (and How You Can, Too)
How Coca-Cola Learned to Combine Scale and Agility (and How You Can, Too)
Ebook (EPUB Format)
CHF 5.00
The Anthropocene
How Coca-Cola Learned to Combine Scale and Agility (and How You Can, Too)
How Coca-Cola Learned to Combine Scale and Agility (and How You Can, Too)
Ebook (EPUB Format)
CHF 65.80
Functional Tissue Engineering
How Coca-Cola Learned to Combine Scale and Agility (and How You Can, Too)
How Coca-Cola Learned to Combine Scale and Agility (and How You Can, Too)
Ebook (PDF Format)
CHF 141.50
Wachstum gestalten
How Coca-Cola Learned to Combine Scale and Agility (and How You Can, Too)
How Coca-Cola Learned to Combine Scale and Agility (and How You Can, Too)
Ebook (PDF Format)
CHF 33.55
Wachstum gestalten
How Coca-Cola Learned to Combine Scale and Agility (and How You Can, Too)
How Coca-Cola Learned to Combine Scale and Agility (and How You Can, Too)
Ebook (EPUB Format)
CHF 33.55
Business Planning for New Ventures
How Coca-Cola Learned to Combine Scale and Agility (and How You Can, Too)
How Coca-Cola Learned to Combine Scale and Agility (and How You Can, Too)
Ebook (PDF Format)
CHF 83.20
Walking in Darkness then the Light
How Coca-Cola Learned to Combine Scale and Agility (and How You Can, Too)
How Coca-Cola Learned to Combine Scale and Agility (and How You Can, Too)
Ebook (EPUB Format)
CHF 12.25
Political Change in Britain
How Coca-Cola Learned to Combine Scale and Agility (and How You Can, Too)
How Coca-Cola Learned to Combine Scale and Agility (and How You Can, Too)
Ebook (PDF Format)
CHF 94.50
The 1975 Referendum
How Coca-Cola Learned to Combine Scale and Agility (and How You Can, Too)
How Coca-Cola Learned to Combine Scale and Agility (and How You Can, Too)
Ebook (PDF Format)
CHF 88.50
British Political Facts 1900-1979
How Coca-Cola Learned to Combine Scale and Agility (and How You Can, Too)
How Coca-Cola Learned to Combine Scale and Agility (and How You Can, Too)
Ebook (PDF Format)
CHF 24.00
The British General Election of 1987
How Coca-Cola Learned to Combine Scale and Agility (and How You Can, Too)
How Coca-Cola Learned to Combine Scale and Agility (and How You Can, Too)
Ebook (PDF Format)
CHF 88.50
Tree Rings and Natural Hazards
How Coca-Cola Learned to Combine Scale and Agility (and How You Can, Too)
How Coca-Cola Learned to Combine Scale and Agility (and How You Can, Too)
Ebook (PDF Format)
CHF 308.50
Bottom-Line Call Center Management
How Coca-Cola Learned to Combine Scale and Agility (and How You Can, Too)
How Coca-Cola Learned to Combine Scale and Agility (and How You Can, Too)
Ebook (EPUB Format)
CHF 66.40
Bottom-Line Call Center Management
How Coca-Cola Learned to Combine Scale and Agility (and How You Can, Too)
How Coca-Cola Learned to Combine Scale and Agility (and How You Can, Too)
Ebook (PDF Format)
CHF 66.40
Parson Gray Trade Quilts
How Coca-Cola Learned to Combine Scale and Agility (and How You Can, Too)
How Coca-Cola Learned to Combine Scale and Agility (and How You Can, Too)
Ebook (EPUB Format)
CHF 27.70
Business Planning for New Ventures
How Coca-Cola Learned to Combine Scale and Agility (and How You Can, Too)
How Coca-Cola Learned to Combine Scale and Agility (and How You Can, Too)
Ebook (EPUB Format)
CHF 81.90
Fire Lookouts of Glacier National Park
How Coca-Cola Learned to Combine Scale and Agility (and How You Can, Too)
How Coca-Cola Learned to Combine Scale and Agility (and How You Can, Too)
Ebook (EPUB Format)
CHF 23.20
San Marcos
How Coca-Cola Learned to Combine Scale and Agility (and How You Can, Too)
How Coca-Cola Learned to Combine Scale and Agility (and How You Can, Too)
Ebook (EPUB Format)
CHF 23.85
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