Brain Based Enterprises
Harmonising the Head, Heart and Soul of Business
Brain Based Enterprises offers a unique synthesis of intelligent thought fused with pragmatic and pithy insights on the art and discipline of leading enterprises, where intelligence, ideas and innovation are the currencies of Sustainable Coopetive Advantage (SCA). From the first signs of intelligence through making axes and fire, we now have access to unprecedented powers of creation through the convergence of humanity and technology. Rapid and dramatic advances in our understanding of genomics, biotechnology, computing and robotics make it possible for us to create a better world or destroy what we have created. The author explores both side…
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Produktdetails
- ISBN: 978-1-351-71312-2
- EAN: 9781351713122
- Produktnummer: 31323249
- Verlag: Taylor & Francis Ltd.
- Sprache: Englisch
- Erscheinungsjahr: 2018
- Seitenangabe: 242 S.
- Plattform: PDF
- Masse: 6'361 KB
- Auflage: 1. Auflage
- Abbildungen: 3 schwarz-weiße Fotos, 29 schwarz-weiße Zeichnungen, 9 schwarz-weiße Tabellen
Über den Autor
Peter Cook leads Human Dynamics and The Academy of Rock, a creativity and innovation consultancy. Blending business, science and music, the authors background is in developing life-saving drugs, including the first HIV/AIDS treatment and human insulin. He is the author of eight books and a writer for Sir Richard Branson's Virgin brand.
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