Frontiers of Strategic Alliance Research
Negotiating, Structuring and Governing Partnerships
The art of alliance management is an integral part of the practice of business in the twenty-first century. Collaborations between companies provide synergistic ideas and a combined capability that surpasses what each firm can achieve, individually. This handbook comprehensively encompasses the latest research in the expanding fields of strategic alliances and interfirm collaborations, featuring twenty-eight contributions from leading international experts. It will enable the reader to develop skills in negotiating with a prospective partner firm; write alliance agreements that specify the rights, responsibilities, obligations, restraints and…
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Produktdetails
- ISBN: 978-1-108-24693-4
- EAN: 9781108246934
- Produktnummer: 30601918
- Verlag: Cambridge University Press
- Sprache: Englisch
- Erscheinungsjahr: 2019
- Seitenangabe: 0 S.
- Plattform: PDF
- Masse: 7'614 KB
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