GUERRILLA MARKETING FOR FRANCHISEES
125 Proven Strategies, Tactics and Techniques to Increase Profits For Franchisees, Licensees, Authorized Dealers, Real Estate Agents, Manufacturers Reps and Mortgage Brokers
MANY FRANCHISEES enter into a franchise business and think owning their own business will be much easier than it really is. Consequently, they often become discouraged from not experiencing the success they thought they signed up for. Other franchisees don't understand marketing and what it actually takes to grow their business. Many franchisees have a false sense of security thinking that the sales will automatically come because they signed up for a turn key, established business. Of course successful franchisees and franchisors know that at that end of the day, the success of each franchise business comes down to the operating franchisee.G…
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Produktdetails
Weitere Autoren: Woods, Todd
- ISBN: 978-1-60037-025-0
- EAN: 9781600370250
- Produktnummer: 2639961
- Verlag: Morgan James Publishing
- Sprache: Englisch
- Erscheinungsjahr: 2007
- Seitenangabe: 268 S.
- Masse: H22.9 cm x B15.2 cm x D1.5 cm 417 g
- Abbildungen: Paperback
- Gewicht: 417
Über den Autor
Jay Conrad Levinson is the author of the best-selling marketing series in history, Guerrilla Marketing, plus 58 other business books. His books have sold more than 20 million copies worldwide and have been translated into 60 languages. Jay also conducts guerrilla marketing training programs, hosts the very popular Internet website, www.gmarketing.com, and formed The Guerrilla Marketing Association.
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