Intellectual Property

An updated, comprehensive guide to monetizing intellectualproperty assetsIntellectual Property, Valuation, Exploration, andInfringement Damages removes complexity and provides solutionsto the challenge of placing a dollar amount on intellectualproperty. This revised and updated cumulative supplement for 2015provides insight that reflects the latest regulations and bestpractices, and the most up to date practical tools for evaluatingthe investment aspects of licensing and joint venture decisions.The discussion includes procedures for accounting, tax, andlegalities, and examines the business economics of strategiesinvolving intellectual property, and analytical models are providedto help you determine reasonable royalty rates for licensing andfair equity splits in joint venture arrangements. With detailedexplanations and expert insight into the realities surroundingthese assets, you'll have everything you need to exploit yourproduct to the fullest extent.Companies are increasingly looking to their intellectualproperty as a profit center. Patents, trademarks, formulas,copyrights, and brand names can easily become the cornerstone of acorporation, and its most important asset, all while remainingdifficult to quantifiably value. This supplement simplifies thechallenge by providing the tools, precedent, and expert advice youneed to approach these assets with clarity and understanding.* Overcome valuation challenges and avoid common errors* Understand the associated legal, tax, and accountingpractices* Study analytical models for fair licensing and equitysplits* Review precedent for determining infringement damagesIntellectual property can cost hundreds of millions of dollarsto create, and is often irreplaceable with no substitute oralternative available. These assets need protection, and companiesneed recourse in case of infringement. Intellectual Property,Valuation, Exploration, and Infringement Damages clarifies thelegal, financial, and investment issues to give you a deeperunderstanding of how best to handle these valuable assets.