Public Information Messages
A contrastive genre analysis of state-citizen communication
Public information messages are an important means of state-citizen communication in today's societies. Using this genre, citizens are directed to &quote;never ever drink and drive&quote;, to &quote;slow down&quote; and to &quote;learn to say no&quote;. Yet, this book presents the first in-depth analysis of public information messages from a linguistic perspective, and indeed also from a cross-cultural perspective. Specifically, the study, adopting genre analysis, contrasts a corpus of state-run national public information campaigns in Germany and Ireland. A taxonomy of moves is developed inductively and the interactio…
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Produktdetails
- ISBN: 978-90-272-7340-6
- EAN: 9789027273406
- Produktnummer: 22562124
- Verlag: John Benjamins Publishing Company
- Sprache: Englisch
- Erscheinungsjahr: 2012
- Seitenangabe: 360 S.
- Plattform: PDF
- Masse: 36'938 KB
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