Tourism: Principles and Practice
This 6th edition of Tourism: Principles and Practice is set in a dynamic world where the political and economic geographies are rapidly changing. Taking these changes into account, the new edition continues to address key issues within the tourism and hospitality sectors. Written by scholars with a wealth of experience, it provides a blended and insightful view of the tourism industry and the latest trends in the world in which it operates. The 6th edition provides updated content on consumer behaviour and tourism demand, looking at how these play out within destinations where social media and smart phones have altered booking patterns. The…
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Produktdetails
Weitere Autoren: Fyall, Alan / Gilbert, David / Wanhill, Stephen
- ISBN: 978-1-292-17235-4
- EAN: 9781292172354
- Produktnummer: 19925446
- Verlag: Pearson Academic
- Sprache: Englisch
- Erscheinungsjahr: 2018
- Seitenangabe: 672 S.
- Masse: H26.7 cm x B19.5 cm x D2.8 cm 1'566 g
- Auflage: 6. A./3. Dr. 2019
- Gewicht: 1566
Über den Autor
John Fletcher is Professor of Tourism and Head of the International Centre for Tourism & Hospitality Research at Bournemouth University, UK. Alan Fyall is visiting Professor at the Rosen College of Hospitality Management, University of Central Florida, USA and Professor of Tourism at Bournemouth University, UK. David Gilbert is Emeritus Professor of Marketing at Surrey University, UK, and visiting Professor at Bournemouth University, UK and DUFE, China. Stephen Wanhill is Professor of Tourism Economics at the University of Limerick, Ireland and Emeritus Professor of Tourism Research at Bournemouth University, UK.
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