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Daniel L. Newman

The New Rules of Customer Engagement: 6 Trends Reinventing the Way We Sell

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Imagine a world where you never had to sell anything... Every day the ideal number of clients with needs aligned perfectly to what you have to offer would walk through the door and shout: I'll take it! What if I told you this is already happening? Albeit selling isn't quite that simple. And the customers aren't really just arriving sight unseen, ready to buy. But in a very subtle way, brands are driving buying decisions long before the sales department ever becomes involved. This leaves us all to ask, how? In the The New Rules of Customer Engagement you will: . Gain clarity on how the information age is a driving force for businesses to embra… Mehr

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Produktdetails


Weitere Autoren: LeBlanc, Thomas (Hrsg.) / Stockham, Katie (Illustr.)
  • ISBN: 978-1-63173-435-9
  • EAN: 9781631734359
  • Produktnummer: 16109152
  • Verlag: Alliance for Biking & Walking
  • Sprache: Englisch
  • Erscheinungsjahr: 2014
  • Seitenangabe: 160 S.
  • Masse: H21.6 cm x B14.0 cm x D0.8 cm 211 g
  • Gewicht: 211

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