Television and Its Audience
This book by two leading experts takes a fresh look at the nature of television, starting from an audience perspective. It draws on over twenty years of research about the audience in the United States and Britain and about the many ways in which television is funded and organized around the world.The overall picture which emerges is of: a medium which is watched for several hours a day but usually at only a low level of involvement; an audience which views mainly for relaxation but which actively chooses favourite programmes; a flowering of new channels but with no fundamental change in what or how people watch; programmes costing millions t…
Mehr
CHF 73.00
Preise inkl. MwSt. und Versandkosten (Portofrei ab CHF 40.00)
V103:
Folgt in ca. 5 Arbeitstagen
Produktdetails
Weitere Autoren: Barwise, Patrick / Ehrenberg, Andrew
- ISBN: 978-0-8039-8155-3
- EAN: 9780803981553
- Produktnummer: 7095566
- Verlag: Sage Publications UK
- Sprache: Englisch
- Erscheinungsjahr: 1988
- Seitenangabe: 220 S.
- Masse: H21.6 cm x B14.0 cm x D1.3 cm 300 g
- Abbildungen: Paperback
- Gewicht: 300
Bewertungen
Anmelden