Managing Money, Measurement and Marketing in the Allied Health Professions
High-quality Allied Health delivery through a motivated, committed and expert workforce depends on strong management and leadership. To provide this, Allied Health Profession managers need solid, evidence-based business skills just as much as clinical knowledge and ability. This book focuses on the key management areas of money, measurement and marketing as applied to the Allied Health Professions. Bringing together nationally and internationally acknowledged and recognised experts from around the world, it explains the finances of healthcare, particularly in a cash-strapped environment, information and information management, and the marketi…
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Produktdetails
Weitere Autoren: Jenkins, Fiona
- ISBN: 978-1-138-03121-0
- EAN: 9781138031210
- Produktnummer: 21413748
- Verlag: Taylor & Francis Ltd.
- Sprache: Englisch
- Erscheinungsjahr: 2018
- Seitenangabe: 328 S.
- Plattform: PDF
- Masse: 29'239 KB
- Auflage: 1. Auflage
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