Christine K. Volkmann

Entrepreneurship in a European Perspective

Concepts for the Creation and Growth of New Ventures

Ebook (PDF Format)

This textbook focuses on the management challenges of founding a new venture and managing its rapid growth as the firm evolves. It covers crucial management areas in the entrepreneurship context such as entrepreneurial finance, marketing, and human resource management. Also, more hands-on management topics like writing a business plan and choosing a legal form for a venture are covered. A key chapter of the book is dedicated to leadership challenges in managing rapidly growing young firms located in new industries and technology areas. The book is written from a Continental European perspective to cater for its European target audience in ent… Mehr

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Produktdetails

Weitere Autoren: Tokarski, Kim Oliver / Grünhagen, Marc

ISBN: 978-3-8349-8752-5
EAN: 9783834987525
Produktnummer: 33310304
Verlag: Gabler, Betriebswirt.-Vlg
Sprache: Englisch
Erscheinungsjahr: 2010
Seitenangabe: 499 S.
Plattform: PDF
Masse: 3'115 KB
Auflage: 2010
Abbildungen: 91 schwarz-weiße Abbildungen, 29 schwarz-weiße Tabellen, Bibliographie

Über den Autor

Prof. Dr. Christine K. Volkmann holds the UNESCO Chair of Entrepreneurship and Intercultural Management at the Schumpeter School of Business and Economics at Wuppertal University and is director of the Institute for Entrepreneurship and Innovations Research.Prof. Dr. Kim Oliver Tokarski is Professor of Business Management and Entrepreneurship at the Bern University of Applied Sciences.Dr. Marc Grünhagen is Senior Lecturer and Researcher in Entrepreneurship and Innovation at the Schumpeter School of Business and Economics at Wuppertal University.