David (Hrsg.) Wilson
Internationalisation: Process, Context and Markets
Buch
This fourth volume in the Academy of International Business Series examines three main areas of internationalization: the internationalization process, competitive advantage in an international context and international business in emerging markets. The cohesive theme threading through the chapters comprises the twin objectives of assessing the current state-of-the-art research into international business phenomena and looking forward to emerging research themes for the new millenium.
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Produktdetails
Weitere Autoren: Hooley, Graham (Hrsg.) / Loveridge, Ray (Hrsg.)
- ISBN: 978-0-333-69943-0
- EAN: 9780333699430
- Produktnummer: 20331576
- Verlag: Springer Nature
- Sprache: Englisch
- Erscheinungsjahr: 1998
- Seitenangabe: 279 S.
- Masse: H21.6 cm x B14.0 cm x D2.1 cm 522 g
- Auflage: 1998
- Gewicht: 522
Über den Autor
JIM BELL is Associate Professor of Marketing at the University of Otago in New ZealandSTEPHEN YOUNG is Professor at the Strathclyde International Business Unit, University of StrathclydeJULIAN BIRKINSHAW is Assistant Professor at the Institute of International Business in the Stockholm School of Economics, SwedenNEIL HOOD is Professor of Business Policy and Director of the Strathclyde International Business Unit, University of StrathclydeJAMES H TAGGART is Lecturer at the Department of Marketing, University of StrathclydeDIANA ROSEMARY SHARPE is Lecturer in Organizational Management, Birmingham UniversityVERONICA WONG is Senior Lecturer in Marketing and Strategic Management, Warwick Business School, University of WarwickVIVIENNE SHAW is Lecturer at Warwick Business School, University of WarwickJOHN FAHY is at the University of Dublin, Trinity CollegeTONY COX is at Aston Business School, BirminghamJOZSEF BERACS is at the Budapest University of Economic Sciences, HungaryKRZYSZTOF FONFARA is at Wielkopolska Business School, University of Economics, Poznan, PolandBORIS SNOJ is at the University of Maribor, SloveniaSHAUKAT ALI is Lecturer in International Business at the University of Bradford Management CentreHAFIZ MIRZA is Professor of International Business at the University of Bradford Management CentreKEITH D BROUTHERS is at East London Business School, University of East LondonLANCE ELIOT BROUTHERS is at the University of Texas at San Antonio, Texas, USAGEORGE NAKOS is at Clayon College and State University, Atlanta, USAHABTE SELASSIE is Senior Lecturer at Luton Business School, University of LutonROY W HILL was previously Professor of Marketing and Product Management at Silsoe College, Cranfield University - he is now retiredGODFREY R CARR is Senior Lecturer at Warwick Business School, University of WarwickMARK CASSON is Professor of Economics at Reading UniversitySATWINDER SINGH is Lecturer at the Department of Business Studies, Gyosei International College, UK
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