Brilliant Business Creativity
What the Best Business Creatives Know, Do and Say
With budgets being cut and competition fierce, thinking creatively in business has never been so important. Brilliant Business Creativity is an entertaining guide to one of the most important business topics today. A hands-on skills set book, you'll discover all the techniques you need to be creative. It highlights how creativity is taking shape in the business world and approaches the topic from both a macro and micro level; how you can get your organisation to be more creative, and how you can be creative yourself.It's an ideal first step into the world of creativity for all those who thought creativity belonged to a creative elite - the re…
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Produktdetails
- ISBN: 978-0-273-73050-7
- EAN: 9780273730507
- Produktnummer: 31730655
- Verlag: Pearson HigherEducation
- Sprache: Englisch
- Erscheinungsjahr: 2013
- Seitenangabe: 216 S.
- Plattform: PDF
- Auflage: 1. Auflage
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