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Carl J. Schramm

Burn the Business Plan

What Great Entrepreneurs Really Do

Buch

How would you like to get business startup advice straight from the man who co-founded Global Entrepreneurship Week and StartUp America? Well now you can. Carl Schramm, the man described by The Economist as 'the evangelist of Entrepreneurship', has written a myth-busting guide packed with tools and teCNiques to help you get your big idea off the ground. Carl believes that entrepreneurship has been completely misrepresented by the media, business books, University programmes and MBA courses. He believes that the perception of what it takes to start a business no longer matches the reality - which is bad news for everyone because it stops great… Mehr

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Produktdetails


  • ISBN: 978-1-4736-0689-0
  • EAN: 9781473606890
  • Produktnummer: 18940182
  • Verlag: Hodder & Stoughton
  • Sprache: Englisch
  • Erscheinungsjahr: 2018
  • Seitenangabe: 288 S.
  • Ausstattung: Trade Paperback
  • Masse: H23.4 cm x B15.1 cm x D2.2 cm 378 g
  • Gewicht: 378

Über den Autor


Carl Schramm - described by The Economist as the evangelist of Entrepreneurship - is a distinguished Professor at Syracuse University, Professor of Innovation at UC Davis, a fellow at the Institute for Business Innovation at Berkeley as well as a visiting scientist at MIT. Outside of academia he has founded six companies and co-founded Global Entrepreneurship Week with Gordon Brown and co-founded StartUp America with President Obama. He writes a blog for Forbes.com, and his work frequently appears in the Wall Street Journal and the Financial Times.

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