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Liz (Hrsg.) Male

Communicating Construction

Insight, Experience and Best Practice

Ebook (PDF Format)

This book is a wide-ranging exploration of PR and communication in the construction industry, with a strong emphasis on communications theory, strategy and technique.The editors begin with an introduction to the UK construction industry and its supply chains, as well as various elements of PR in relation to the construction process. Subsequent chapters provide a strategic overview, practical examples, success stories, case studies and personal perspectives on PR for different parts of the built environment and reputational issues in construction. Chapters include expert advice on communications for architecture, planning, building consultancy… Mehr

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Produktdetails


Weitere Autoren: Norton, Penny (Hrsg.)
  • ISBN: 978-1-00-034266-6
  • EAN: 9781000342666
  • Produktnummer: 35419107
  • Verlag: Taylor & Francis Ltd.
  • Sprache: Englisch
  • Erscheinungsjahr: 2021
  • Seitenangabe: 232 S.
  • Plattform: PDF
  • Masse: 18'637 KB
  • Abbildungen: 25 schwarz-weiße Abbildungen, 21 schwarz-weiße Fotos, 4 schwarz-weiße Zeichnungen, 9 schwarz-weiße Tabellen

Über den Autor


Liz Male MBE is the founder of LMC (Liz Male Consulting Ltd). She has 30 years' experience of marketing communications, corporate reputation and issues-led PR for the property and construction industry in both agency and in-house roles.Penny Norton has worked in construction PR for 20 years, during which time she has covered all elements of communications for the built environment, from preplanning consultation through to media relations for completed schemes. Penny is the author of Public Consultation and Community Involvement in Planning: A Twenty-First Century Guide and she writes extensively for construction publications.

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