Small Cities with Big Dreams
Creative Placemaking and Branding Strategies
How can small cities make an impact in a globalizing world dominated by 'world cities' and urban development strategies aimed at increasing agglomeration? This book addresses the challenges of smaller cities trying to put themselves on the map, attract resources and initiate development. Placemaking has become an important tool for driving urban development that is sensitive to the needs of communities. This volume examines the development of creative placemaking practices that can help to link small cities to external networks, stimulate collaboration and help them make the most of the opportunities presented by the knowledge economy. The au…
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Produktdetails
Weitere Autoren: Duif, Lian
- ISBN: 978-1-351-20118-6
- EAN: 9781351201186
- Produktnummer: 31318334
- Verlag: Taylor & Francis Ltd.
- Sprache: Englisch
- Erscheinungsjahr: 2018
- Seitenangabe: 268 S.
- Plattform: PDF
- Masse: 7'745 KB
- Auflage: 1. Auflage
- Abbildungen: 40 schwarz-weiße Abbildungen, 31 schwarz-weiße Fotos, 9 schwarz-weiße Zeichnungen, 10 schwarz-weiße Tabellen
Über den Autor
Greg Richards is Professor of Placemaking and Events at Breda University and Professor of Leisure Studies at the University of Tilburg in the Netherlands. He has worked with numerous national governments, national tourism organizations, cities and regions on a wide range of placemaking projects.Lian Duif was responsible for directing the Bosch500 programme in 's-Hertogenbosch from 2010 to 2016. She has a professional background in the field of tourism, cultural heritage and city marketing. Lian is involved in the marketing and development of tourism and cultural programmes with organizations such as the Netherlands Board of Tourism & Conventions and VisitBrabant.
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