Supply Chain Strategies
Demand Driven and Customer Focused
Supply Chain Strategies demonstrates how organizations must take strategic decisions in order to manage their supply chains to sustain competitiveness in the global economy.Whereas many textbooks on supply chain management focus on purchasing and operations, this new edition of Tony Hines' text focuses upon the direction-setting and efficient resource-allocation that organizations need to provide in order to satisfy their customers. Overcoming tensions between political, economic, technological, ethical and environmental considerations is shown to be vital to ensure a sensible strategy for managing the supply chain.This impressive text makes…
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Produktdetails
- ISBN: 978-1-136-70389-8
- EAN: 9781136703898
- Produktnummer: 16954364
- Verlag: Taylor & Francis Ltd.
- Sprache: Englisch
- Erscheinungsjahr: 2014
- Seitenangabe: 376 S.
- Plattform: PDF
- Masse: 5'158 KB
- Auflage: 2. Auflage
- Abbildungen: 114 schwarz-weiße Abbildungen, 2 schwarz-weiße Fotos, 114 schwarz-weiße Zeichnungen, 47 schwarz-weiße Tabellen
Über den Autor
Tony Hines is Professor of Marketing at Manchester Metropolitan University, UK.
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