Opening Strategy
Professional Strategists and Practice Change, 1960 to Today
Strategy is becoming more 'open' - more transparent and more inclusive. Opening Strategy tells the story of how corporate strategists and strategy consultants have worked since the middle of the last century to open up the strategy process. First strategic planning, then strategic management, and now 'open strategy' have all brought more people into the strategy process and provided more strategic information, for the benefit of both business and society atlarge.Informed by interviews with corporate strategists and consultants at leading firms such as General Electric and McKinsey & Co, and drawing on the historical archives of strategy's…
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Produktdetails
- ISBN: 978-0-19-257380-3
- EAN: 9780192573803
- Produktnummer: 30469108
- Verlag: Oxford University Press
- Sprache: Englisch
- Erscheinungsjahr: 2019
- Seitenangabe: 336 S.
- Plattform: EPUB
- Masse: 1'448 KB
Über den Autor
Richard Whittington is Professor of Strategic Management at the Saïd Business School and New College, University of Oxford. He has authored, co-authored or contributed to ten books, including the best-selling textbook Exploring Strategy (12th edition, Pearson, 2019) and the Cambridge Handbook of Open Strategy (2019). He is an associate editor of the Strategic Management Journal and has co-edited six special issues in leading journals.He was previously a board member of the Strategic Management Society and past Chair of the Strategizing Activities and Practices interest group at the Academy of Management. His current research focuses on strategy-as-practice and 'open strategy'.
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