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Jeremy Kourdi

The Economist: Business Strategy 3rd edition

A guide to effective decision-making

Ebook (EPUB Format)

The effectiveness of a good strategy well implemented determines a business' future success or failure. Yet history is full of strategic decisions, big and small, that were ill-conceived, poorly organised and consequently disastrous. This updated guide looks at the whole process of strategic decision-making - from vision, forecasting, and resource allocation, through to implementation and innovation. Strategy is about understanding where you are now, where you are heading and how you will get there. There is no room for timidity or confusion. Although the CEO and the board decide a company's overall direction, it is the managers at all levels… Mehr

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Produktdetails


  • ISBN: 978-1-78283-042-9
  • EAN: 9781782830429
  • Produktnummer: 17895359
  • Verlag: Profile
  • Sprache: Englisch
  • Erscheinungsjahr: 2015
  • Plattform: EPUB
  • Masse: 1'104 KB
  • Auflage: 3. Auflage

Über den Autor


Jeremy Kourdi

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