Building a Growth Factory

Introducing the Four Components That Make Innovation RepeatableEven the best-performing companies eventually stall. Sustaining momentum-and remaining a great growth company-takes a system.Scott Anthony and David Duncan call this system a Growth Factory.” They've seen it work in a small set of elite companies that have created environments where innovation is both repeatable and reliable, not relegated to an off-site or isolated division that has no real connection to the organization's future.In this HBR Single, Anthony and Duncan draw on their extensive experience working with these growth factory organizations-most notably Procter & Gamble and Citigroup. They highlight the four main components that make innovation repeatable and reliable, citing real examples of what P&G, Citi, and even their own firm, Innosight, have gone through to stay firmly on a path toward growth despite huge challenges. They offer practical advice on how you can put their system into action in your own company-whether it's a large multinational or a small start-up.HBR Singles provide brief yet potent business ideas for today's thinking professional. They are available digitally at HBR.org and through the Kindle Store, the iBookstore, and other ebooksellers.