Carrots and Sticks
Unlock the Power of Incentives to Get Things Done
Could you lose weight if you put $20,000 at risk? Would you finally set up your billing software if it meant that your favorite charity would earn a new contribution? If you've ever tried to meet a goal and came up short, the problem may not have been that the goal was too difficult or that you lacked the discipline to succeed. From giving up cigarettes to increasing your productivity at work, you may simply have neglected to give yourself the proper incentives. In Carrot and Sticks, Ian Ayres, the New York Times bestselling author of Super Crunchers, applies the lessons learned from behavioral economics-the fascinating new science of rewards…
Mehr
CHF 10.30
Preise inkl. MwSt. und Versandkosten (Portofrei ab CHF 40.00)
Versandkostenfrei
Produktdetails
- ISBN: 978-0-553-90782-7
- EAN: 9780553907827
- Produktnummer: 15717723
- Verlag: Random House Publishing Group
- Sprache: Englisch
- Erscheinungsjahr: 2010
- Seitenangabe: 240 S.
- Plattform: EPUB
- Masse: 3'569 KB
Über den Autor
Ian Ayres is an economist and lawyer who is the William K. Townsend Professor at Yale Law School and a professor at Yale's School of Management. He is a columnist for Forbes magazine and a regular contributor to the New York Times Freakanomics blog. He served for seven years as the editor of the Journal of Law, Economics, and Organization, and in 2006 was elected to the American Academy of Arts and Sciences. He has previously written ten books, including Super Crunchers, which was a New York Times business bestseller and named one the Best Economics and Business Books of the Year by The Economist. He lives in New Haven, Connecticut.
16 weitere Werke von Ian Ayres:
Bewertungen
Anmelden