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Alexander Osterwalder

The Invincible Company

How to Constantly Reinvent Your Organization with Inspiration From the World's Best Business Models

Buch

The long-awaited follow-up to the international bestsellers, Business Model Generation and Value Proposition DesignAlex Osterwalder and Yves Pigneurs' Business Model Canvas changed the way the world creates and plans new business models. It has been used by corporations and startups and consultants around the world and is taught in hundreds of universities. After years of researching how the world's best companies develop, test, and scale new business models, the authors have produced their definitive work. The Invincible Company explains what every organization can learn from the business models of the world's most exciting companies.The boo… Mehr

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Produktdetails


Weitere Autoren: Pigneur, Yves / Smith, Alan / Etiemble, Frederic
  • ISBN: 978-1-119-52396-3
  • EAN: 9781119523963
  • Produktnummer: 31774165
  • Verlag: Wiley
  • Sprache: Englisch
  • Erscheinungsjahr: 2020
  • Seitenangabe: 400 S.
  • Masse: H19.0 cm x B24.0 cm x D2.8 cm 1'084 g
  • Gewicht: 1084

Über den Autor


Dr. Alexander Osterwalder (www.strategyzer.com) is the lead author of the international bestsellers Business Model Generation, and Value Proposition Design, and a passionate entrepreneur, and speaker. He co-founded Strategyzer, a software company specializing in tools and content for strategic management and innovation. Dr. Osterwalder invented the Business Model Canvas, the strategic management tool to design, test, build, and manage business models, which is used by companies like Coca Cola, GE, P&G, Mastercard, Ericsson, LEGO, or 3M. He is a frequent keynote speaker in leading organizations and top universities around the world, and is a visiting professor for 2018 at Stanford.Yves Pigneur is co-author of Business Model Generation and a professor of management and information systems at the University of Lausanne. He has held visiting professorships in the United States, Canada, and Singapore. Yves is a frequent guest speaker on business models in universities, large corporations, entrepreneurship events, and international conferences.Alan Smith helped create the Value Proposition Canvas with Alex Osterwalder and Yves Pigneur, and the breakthrough design for the international bestseller, Business Model Generation. He co-founded Strategyzer.

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