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Esther Hoffmann

User Integration in Sustainable Product Development

Organisational Learning through Boundary-Spanning Processes

Ebook (PDF Format)

Changes in production and consumption patterns are a crucial element in advancing the sustainability agenda. Many companies are now contributing to such efforts through a focus on sustainable innovation when developing new products and services. However, problematically, many such products fail as consumers reject them in the marketplace.User integration in product development is a well-suited approach to increase the usability and the marketability of new products. This book asks the following question: under what conditions can companies trigger sustainability-oriented organizational learning processes by integrating consumers in product de… Mehr

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Produktdetails


  • ISBN: 978-1-351-27791-4
  • EAN: 9781351277914
  • Produktnummer: 24135706
  • Verlag: Taylor & Francis Ltd.
  • Sprache: Englisch
  • Erscheinungsjahr: 2017
  • Seitenangabe: 334 S.
  • Plattform: PDF
  • Masse: 5'320 KB

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