Forward-looking External Search as a Driver for Innovation
An Empirical Analysis of the Value Contribution of Different Search Strategies for Corporate Foresight
In this empirical analysis Sara Polier investigates forward-looking external search strategies and their impact on the value contribution of corporate foresight. Based on a mixed method approach combining a quantitative and qualitative analysis of large, R&D-intensive firms, the findings reveal a general positive influence of different search strategies with respect to the scope (i.e. breadth, depth, and distance) and direction of search (i.e. market, science, and intermediary-driven) on the role of foresight as a driver for innovation. This relationship is found to be mediated by a firm's exploratory learning capability, which appears to…
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Produktdetails
- ISBN: 978-3-658-26181-8
- EAN: 9783658261818
- Produktnummer: 31278319
- Verlag: Gabler
- Sprache: Englisch
- Erscheinungsjahr: 2019
- Plattform: PDF
- Masse: 9'317 KB
Über den Autor
Sara Polier does research on external and forward-looking search at the Institute of Technology and Innovation Management at Hamburg University of Technology, where she investigates the impact of search strategies in the context of corporate foresight.
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