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Bruce Judson

Hyperwars

11 Essential Strategies for Survival and Profit in the Era of On-line Business

Buch

Using case studies of companies--from Kodak and Chrysler to small, entrepreneurial enterprises--Judson delineates 11 vital strategies for survival and profit in today's hyper-competitive online environment.

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Produktdetails


Weitere Autoren: Kelly, Kate (Zus. mit)
  • ISBN: 978-0-684-85565-3
  • EAN: 9780684855653
  • Produktnummer: 9251051
  • Verlag: Simon & Schuster N.Y.
  • Sprache: Englisch
  • Erscheinungsjahr: 2000
  • Seitenangabe: 240 S.
  • Ausstattung: Trade Paperback
  • Masse: H21.4 cm x B14.0 cm x D1.5 cm 326 g
  • Gewicht: 326

Über den Autor


Bruce Judson, author of NetMarketing, was named one of the nation's leading interactive marketers by Advertising Age. He is the president of the Judson Group, a private consulting firm specializing in Internet business.Kate Kelly is an advanced practice mental health nurse with twenty-two years’ experience as a family, group, and individual therapist. She has specialized in working with AD/HD adults for the past thirteen years and is the founder of the ADDed Dimension Coaching Group. Kate and Peggy Ramundo are the coauthors of the bestselling books, You Mean I'm Not Lazy, Stupid or Crazy?! and The ADDed Dimension. Both Kate and Peggy are nationally known speakers and workshop leaders, offering topics related to AD/HD. Currently, Peggy and Kate are revising the Lazy Crazy book and writing a third book on AD/HD and relationships.

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