The Power of Strategy Innovation
A New Way of Linking Creativity and Strategic Planning to Discover Great Business Opportunities
Strategic planning sounds business-as-usual dull, while innovation conjures up images of corporate vision and risk-taking. The truth is, the two must be brought together for companies to excel in dynamic markets. The Power of Strategy Innovation presents a five-phase Discovery Process for staging, aligning, exploring, creating, and mapping the paths between analytical, numbers-oriented, day-to-day planning and market-centric, discovery-driven innovation that focuses on the future. This edition updated in 2013 to include a new Preface and Epilogue, describing the emergence of Enterprise Innovation.
CHF 29.50
Preise inkl. MwSt. und Versandkosten (Portofrei ab CHF 40.00)
V113:
Lieferbar in ca. 20-45 Arbeitstagen
Produktdetails
Weitere Autoren: BATE, J. Douglas
- ISBN: 978-0-8144-3365-2
- EAN: 9780814433652
- Produktnummer: 15410326
- Verlag: Harper Collins (US)
- Sprache: Englisch
- Erscheinungsjahr: 2013
- Seitenangabe: 332 S.
- Masse: H18.2 cm x B11.9 cm x D2.6 cm 294 g
- Gewicht: 294
Über den Autor
Robert E. Johnston, Jr. (Sharon, MA) and J. Douglas Bate (North Andover, MA) are consultants specializing in innovation and growth. Clients have included IBM, Kraft Foods, Intel, Procter & Gamble, Nokia, Eli Lilly, and BMW.Robert E. Johnston, Jr. (Sharon, MA) and J. Douglas Bate (North Andover, MA) are consultants specializing in innovation and growth. Clients have included IBM, Kraft Foods, Intel, Procter & Gamble, Nokia, Eli Lilly, and BMW.
3 weitere Werke von Robert E. JOHNSTON:
Bewertungen
Anmelden