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Heidi A. McKee

Professional Communication and Network Interaction

A Rhetorical and Ethical Approach

Ebook (EPUB Format)

Digital technologies and social media have changed the processes, products, and interactions of professional communication, reshaping how, when, with whom, and where business professionals communicate. This book examines these changes by asking: How does rhetorical theory need to adapt and develop to address the changing practices of professional communication? Drawing from classical and contemporary rhetorical theory and from in-depth interviews with business professionals, the authors present a case-based approach for exploring the changing landscape of professional communication. The book develops a rhetorical theory based on networked int… Mehr

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Produktdetails


Weitere Autoren: Porter, James E.
  • ISBN: 978-1-351-77076-7
  • EAN: 9781351770767
  • Produktnummer: 25388426
  • Verlag: Taylor & Francis Ltd.
  • Sprache: Englisch
  • Erscheinungsjahr: 2017
  • Seitenangabe: 234 S.
  • Plattform: EPUB
  • Masse: 1'291 KB
  • Abbildungen: 12 schwarz-weiße Abbildungen, 12 schwarz-weiße Zeichnungen, 2 schwarz-weiße Tabellen

Über den Autor


Heidi A. McKee is an Associate Professor in the Department of English at Miami University, USA. She also serves as the Roger and Joyce L. Howe Professor of Written Communication and the Director of the Howe Writing Initiative in the Farmer School of Business at Miami.James E. Porter is a Professor of Rhetoric and Professional Communication in the Armstrong Institute for Interactive Media Studies and the Department of English at Miami University, USA.

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