Service Operations Management
This international market-leading book, aimed at both students and practising managers, provides a comprehensive and balanced introduction to service operations management. Building on the basic principles of operations management, the authors examine the operations decisions that managers face in controlling their resources and delivering services to their customers. Combining a unique practical approach with a detailed theoretical underpinning, the authors provide tools, frameworks and techniques for operational analysis and improvement and set operations management within the wider business context, bringing a valuable 'real world' perspec…
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Produktdetails
Weitere Autoren: Clark, Graham / Shulver, Michael
- ISBN: 978-0-273-74048-3
- EAN: 9780273740483
- Produktnummer: 13386615
- Verlag: Pearson Academic
- Sprache: Englisch
- Erscheinungsjahr: 2012
- Seitenangabe: 656 S.
- Masse: H26.6 cm x B19.7 cm x D2.2 cm 880 g
- Auflage: 4. A.
- Gewicht: 880
Über den Autor
Robert Johnston is Professor of Operations Management at Warwick Business School. Graham Clarkis Senior Lecturer in Operations Management at Cranfield School of Management and Director of the Executive MBA Programme. Michael Shulver is a Senior Teaching Fellow in the Operations Management Group at Warwick Business School where he is the Academic Director of the Schools BSc in Management.
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