Advertising and Satirical Culture in the Romantic Period
Advertising, which developed in the late eighteenth century as an increasingly sophisticated and widespread form of brand marketing, would seem a separate world from that of the 'literature' of its time. Yet satirists and parodists were influenced by and responded to advertising, while copywriters borrowed from the wider literary culture, especially through poetical advertisements and comic imitation. This study to pays sustained attention to the cultural resonance and literary influences of advertising in the late eighteenth and early nineteenth centuries. John Strachan addresses the many ways in which literary figures including George Crabb…
Mehr
CHF 43.85
Preise inkl. MwSt. und Versandkosten (Portofrei ab CHF 40.00)
Versandkostenfrei
Produktdetails
- ISBN: 978-0-511-38902-3
- EAN: 9780511389023
- Produktnummer: 13832506
- Verlag: Cambridge University Press
- Sprache: Englisch
- Erscheinungsjahr: 2007
- Seitenangabe: 0 S.
- Plattform: PDF
- Masse: 17'260 KB
59 weitere Werke von John Strachan:
Bewertungen
Anmelden