Paul Beynon-Davies

Ebusiness

Buch

The second edition of eBusiness provides a balanced coverage of electronic business and its role in the transformation of organisations. It takes a worldwide perspective and discusses the increasing role of information and communication technologies within both private and public sector organisations. A strong underpinning in theory is used throughout to help understand the practical implications of this important phenomenon. Chapters are integrated around an overview model of eBusiness and contain case material, exercises and reflective points.New to this edition: - Revised structure which builds a conception of eBusiness from first principl… Mehr

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Produktdetails

ISBN: 978-0-230-30456-7
EAN: 9780230304567
Produktnummer: 13770102
Verlag: Macmillan Education UK
Sprache: Englisch
Erscheinungsjahr: 2012
Seitenangabe: 460 S.
Masse: H24.6 cm x B18.9 cm x D2.4 cm 883 g
Auflage: 2nd ed. 2012
Abbildungen: Paperback
Gewicht: 883

Über den Autor

PAUL BEYNON-DAVIES is Professor in Organisational Informatics at Cardiff Business School, Cardiff University. He is the author of a number of other student texts published by Palgrave/Macmillan, including Business Information Systems.