Imagination Engineering 2e
A roadmap from here to there when you don't know where there is.Creativity isn't simply important to the manager of the future; it's essential. Innovation, differentiation and out of the box thinking are the ultimate sources of commercial advantage in our age of ultra-competitiveness. And like every other essential business skill, creativity can be developed.Imagination Engineering offers a proven and highly successful formula for developing your business creativity skills. Putting problem solving and idea generating techniques into a convenient and easy to remember framework. This highly practical and enjoyable guide covers all the stages of…
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Produktdetails
Weitere Autoren: Birch, Paul
- ISBN: 978-0-273-64929-8
- EAN: 9780273649298
- Produktnummer: 25017814
- Verlag: Pearson Academic
- Sprache: Englisch
- Erscheinungsjahr: 1999
- Seitenangabe: 202 S.
- Masse: 630 g
- Auflage: 2. A.
- Gewicht: 630
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