Viktor Mayer-Schonberger

Reinventing Capitalism in the Age of Big Data

Buch

Markets have long been acknowledged to be a superior mechanism for managing resources but until the advent of big data, they largely functioned better in theory than in practice. Now, as ideal markets are within reach because of vastly greater access to information, we are on the verge of a major disruption. As data becomes a more valuable asset than cash, the rules for surviving and thriving are changing.Reinventing Capitalism is a provocative look at how data is reinventing markets and, in so doing, is ushering in an era where the firm is no longer predominant. With richer and more comprehensive information about human wants and needs, an e… Mehr

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Produktdetails

Weitere Autoren: Ramge, Thomas

ISBN: 978-1-4736-5652-9
EAN: 9781473656529
Produktnummer: 26114904
Verlag: Hodder & Stoughton
Sprache: Englisch
Erscheinungsjahr: 2019
Seitenangabe: 288 S.
Ausstattung: B-Format Paperback
Masse: H19.8 cm x B13.0 cm x D1.8 cm 199 g
Gewicht: 199

Über den Autor

Viktor Mayer-Schönberger is the co-author (with Kenneth Cukier) of Big Data: A Revolution That Will Transform How We Live, Work, and Think. Published in 2013, the book has been translated into 20 languages and has sold more than 1 million copies worldwide.Thomas Ramge is the technology correspondent of the business magazine brand eins and writes for The Economist.