Waves of Change: The Improbable Rise of a Media Phenomenon
Over the past several decades, information technology (IT) has radically altered the basis of business competition. When American Airlines introduced the SABRE airline reservations system and Bank of America rolled out ERMA, its automated check-processing system, these companies did not just improve efficiency and productivity, they revolutionized the entire airline and banking industries. Yet, argue the authors of Waves of Change, the actual development of the technology, while requiring immense skill, is only part of a successful competitive transformation. A crucial - and more challenging - element is the ability of the firm's leadership t…
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Produktdetails
Weitere Autoren: Copeland, Duncan C. / Mason, Richard O.
- ISBN: 978-0-87584-564-7
- EAN: 9780875845647
- Produktnummer: 9558655
- Verlag: Harvard Business Review Pr
- Sprache: Englisch
- Erscheinungsjahr: 1995
- Seitenangabe: 230 S.
- Masse: H24.2 cm x B16.2 cm x D2.4 cm 544 g
- Auflage: New
- Gewicht: 544
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