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Phil Simon

Too Big to Ignore

The Business Case for Big Data

Ebook (EPUB Format)

Residents in Boston, Massachusetts, are automatically reporting potholes and road hazards via their smartphones. Google accurately predicts local flu outbreaks based upon thousands of user search queries. Amazon provides remarkably insightful, relevant, and timely product recommendations to its hundreds of millions of customers. NASA runs contests via the gamification site TopCoder, awarding prizes to those with the most innovative and cost-effective solutions to its problems. How do these organizations and municipalities do it? Technology is certainly a big part, but in each case the answer goes deeper than that. Individuals at these organiz… Mehr

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Produktdetails


  • ISBN: 978-1-118-64186-6
  • EAN: 9781118641866
  • Produktnummer: 16368986
  • Verlag: Wiley
  • Sprache: Englisch
  • Erscheinungsjahr: 2013
  • Seitenangabe: 256 S.
  • Plattform: EPUB
  • Masse: 857 KB

Über den Autor


PHIL SIMON is a frequent keynote speaker, a recognized technology authority, and the award-winning author of seven management books. His contributions have been featured in The Harvard Business Review, Wired, BusinessWeek, The Huffington Post, and The New York Times, and on CNN, NBC, and CNBC.

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