Journal Publishing
Journal publishing involves such a variety of disciplines and types and levels of expertise, that a comprehensive professional guide is essential. Journal Publishing not only covers the questions those new to the business will need to ask, but also addresses the implications of new production and publication technologies which will be useful to even the most experienced journal publisher and editor/academic. Based on, and extending, the highly successful Journal Publishing: Principles and Practice (1987), this book covers all aspects of journal production, from editing, design, marketing and list management to electronic publication. An appen…
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Produktdetails
- ISBN: 978-0-521-44137-7
- EAN: 9780521441377
- Produktnummer: 1530931
- Verlag: Cambridge University Press
- Sprache: Englisch
- Erscheinungsjahr: 2002
- Seitenangabe: 420 S.
- Masse: H23.5 cm x B15.7 cm x D2.9 cm 795 g
- Abbildungen: HC gerader Rücken kaschiert
- Gewicht: 795
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