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Helmut Becker

High Noon in the Automotive Industry

Ebook (PDF Format)

From our point of view, the book provides a very interesting assessment of the current and future development of the competitive situation in the global automotive industry. It particularly makes clear that the Western sales markets can only return to a growth course by means of technical innovations and the further development of the product automobile. This means that innovations to secure and extend individual manufacturers` market positions are absolutely necessary as part of the constantly intensifying elimination of competition in the automotive industry.Prof. Dr.-Ing., Henning Wallentowitz, Director, Institut für Kraftfahrwesen, Aachen… Mehr

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Produktdetails


  • ISBN: 978-3-540-31191-1
  • EAN: 9783540311911
  • Produktnummer: 12832871
  • Verlag: Springer-Verlag GmbH
  • Sprache: Englisch
  • Erscheinungsjahr: 2006
  • Plattform: PDF
  • Masse: 3'717 KB
  • Auflage: 2006

Über den Autor


Dr. Helmut Becker is a world-renowned expert on the automotive industry. He has served on the staff of the German Council of Economic Advisors. As Chief Economist at BMW, he headed the Corporate Economic Research and Policy department for several of his twenty plus years there. Currently, he is the founder and CEO of Business Relations Company AG, and in addition, runs his own institute for economic analysis. Dr. Becker holds degrees in Economics and Business Studies and a PhD in Political Science.

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