The General Management Functions
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Management is no matter of ideology, nor is it a question of fashion. Management is a craft - the universal and most important discipline of the 21st century. Fredmund Malik, the leading expert in the field of general management, provides you with the knowledge it takes to be a successful executive and manager, in any position, within any organisation. In this part, Fredmund Malik explains the basic model of General Management. Every organization and every institution depends on the same core tasks and elements for its functioning. Malik shows how strategy, culture and structure interact in the sphere of corporate policy and governance, thus…
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Produktdetails
Weitere Autoren: Scherer, Jutta (Übers.)
- ISBN: 978-3-593-41734-9
- EAN: 9783593417349
- Produktnummer: 13160858
- Verlag: Campus Verlag GmbH
- Sprache: Englisch
- Erscheinungsjahr: 2012
- Plattform: EPUB
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