Marcus Thompson

Social Entrepreneurs: Can They Change the World?

Buch

This core adoptable textbook equips students with the tools needed to create and manage a successful social enterprise and provides an excellent balance between theory and practice. Taking a highly engaging and focused approach, Social Entrepreneurs explores what it takes for entrepreneurs to translate their ambition and vision into an organisation that is targeted and socially meaningful. This new second edition shows how theories, models and concepts within entrepreneurship, business strategy and international marketing can be adapted to create high-impact social ventures that will deliver both positive impact and commercial success.Written… Mehr

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Produktdetails

Weitere Autoren: Mawson, Suzanne / Martin, Frank

ISBN: 978-1-137-52007-4
EAN: 9781137520074
Produktnummer: 22113674
Verlag: Red Globe Pr
Sprache: Englisch
Erscheinungsjahr: 2017
Seitenangabe: 288 S.
Masse: H23.3 cm x B15.4 cm x D1.7 cm 383 g
Auflage: 2. A.
Gewicht: 383

Über den Autor

Marcus Thompson is a teaching fellow at Aberdeen University Business School, UK, specialising in business strategy and entrepreneurship.Suzanne Mawson is Lecturer in Entrepreneurship and Enterprise at the University of Stirling, UK.Frank Martin is a former teaching fellow at the University of Stirling, UK, and the founder of Performance Through People International (PTPI).