Love-Based Copywriting Method: The Philosophy Behind Writing Copy That Attracts, Inspires and Invites (Love-Based Business, #1)
The book that started a movement!Do you hate the way sales and marketing copy makes you feel? Sales-y? Inauthentic? Hype-y? Just plain icky?You're not alone ... and there's a reason you feel that way.It's because traditional sales and marketing copy (also known as direct response copy) sells by tapping into fear.But you don't have to use fear - you can sell and market your business using love instead. And when you do that, you stop manipulating and twisting arms to get buyers, and instead start attracting, inspiring and inviting your ideal clients into your business.Ahhh -- doesn't that sound wonderful?In this book, love-based copywriting and…
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Produktdetails
- ISBN: 978-1-945363-99-3
- EAN: 9781945363993
- Produktnummer: 33114772
- Verlag: Love-Based Publishing
- Sprache: Englisch
- Erscheinungsjahr: 2019
- Plattform: EPUB
- Masse: 221 KB
Über den Autor
Michele PW (Pariza Wacek) is a best-selling, award-winning fiction and nonfiction author.On the nonfiction side, she's written 5 books in the Love-Based Business series that share how to sell more with love and build a solid, profitable business on a foundation of love.On the fiction side, she writes psychological thrillers/mystery/suspense books and has a popular book blogIn addition, she owns a copywriting and marketing company that has sold $50M worth of products and services over the past 8 years.For more, check out MichelePW.com.
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