The Changing Global Context of International Business
This book explores 4 key issues in the world economy: the changing context of international business, the continuing pace of economic integration, international joint ventures and knowledge management. More specifically the book explores how each of the issues affects the strategies of multinational enterprises (MNEs). The book takes into account the moral basis of global capitalism, made all the more important after the events of 11 September 2001. Peter Buckley is a world renowned expert in the field of international Business.
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Produktdetails
- ISBN: 978-1-349-43240-0
- EAN: 9781349432400
- Produktnummer: 20041721
- Verlag: Palgrave Macmillan
- Sprache: Englisch
- Erscheinungsjahr: 2003
- Seitenangabe: 371 S.
- Auflage: 1st ed. 2003
- Abbildungen: XIX, 371 p.
Über den Autor
MARTIN CARTER Lecturer in Economics, Leeds University Business SchoolMARK CASSON Professor of Economics, University of ReadingJEREMY CLEGG Jean Monnet Senior Lecturer in European Integration and International Business Management, Leeds University Business SchoolADAM CROSS Senior Lecturer in International Business, Leeds University Business SchoolRON EDWARDSNICOLAS FORSANS Lecturer in Strategic Management, Leeds University Business SchoolKEITH GLAISTER Professor of International Strategic Management, Leeds University Business SchoolKEVIN RILEY Lecturer in Economics, Leeds University Business SchoolHEINZ TÜSELMANNSTEPHEN YOUNG Professor of Marketing, University of Strathclyde
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